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Data Optimization
Our best-in-class data processes set the standard for all efforts moving forward.
Refined data is critical to campaign success
Our proprietary data process ensures accurate and validated customer lists
Stage 1:
Aggregation
Stage 2:
Validation
Stage 3:
Analysis
Stage 4:
Segmentation
Our data security protects dealers’ & their customers’ privacy
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WISP protocols in place
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No PII data stored on servers
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Secure FTPs used for all data transfers
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CCPA & NHTSA Compliant
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User-based secure dashboard logins
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Opt out & CAN-SPAM compliance protocols
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Enhanced Microsoft Azure security in place
Market Evaluation
See how many real customers you can communicate with
Our campaign building starts with a detailed market evaluation. We analyze customer counts and traffic patterns for existing and conquest customers, as well as service effectiveness and defection metrics.
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