Transparent DMS Reporting
We DO NOT take credit for every customer that comes in. Accurate attribution is critical to success.
Campaign Performance Reports
We provide a suite of summary and detailed reports with every campaign to ensure accurate attribution.
Total ROs with customer pay & warranty dollars for matched ROs
Lost Souls/Conquest Report
Customers who have never been in or had a visit in a long time
Email open, click, and conversion rates along with appts generated
Service Advisor Report
Advisor performance for both overall CP-ROs, and ROs matched to our campaigns
We measure the effectiveness of our detailed data-cleansing process with flagged records.
We reduce waste, optimize your budget, and maximize results on each and every campaign
Flagged records are removed or flagged for a number of reasons:
Customers with incorrect or unmailable addresses
Customers who have moved out of the area
Customers who no longer have their vehicle
Customers who have opted out of communications
Vehicles that have had a title change